Ashwin Madassery

Luxury Sneaker Design - The idea behind this project was to blend in the characters of Swedens Koenigseggs hyper beast - Agera R with a pair of Jordans. Carbon fibre details, breathable mesh from recycling plastic, functional Jordan ascends, other reinforcements, and headlamp inspired pattern grip instead of herringbone on the sole all adds to the glamour of this luxury-sports breed footwear.

Kipsta Flash is an outcome of a masterclass held in my 3rd year by Decathlon, France, which also won , best aesthetics/rendering award in the college. The objective was to design a sneaker that can be swiftly Worn/removed.

Table Organiser concept for Alessi (Italy) inspired by Corals, and the blues of the ocean, an ode to sustainability through form. The mould is recycled plastic sourced from oceans. The speakers are inspired by bubbles symbolising the breathing of sea life in the ocean. The products function is both to serve as an organiser and a powerful, yet beautiful reminder to oneself to live an eco-responsible lifestyle.

Black Panther Concept Problem - Immense pollution levels in Urban metropolitan cities, like Beijing. Thousands of traffic police spending hours in such an environment causing long term health problems. Black Panther is an electric-powered dicycle, that filters harmful air particle up to 10x more efficient than an N95 mask. The air is also cooled, which keeps the officer refreshed and sharp for long hours.